Sweet Cravings
Editorial
Sweet Cravings is a dessert cookbook designed, developed, written, photographed and printed by me. It encapsulates my love for baking and book design, as well as my journey into recipe development and food photography, which catapulted during the pandemic. Photographed is the printed book perfect bound, with a glossy hardcover.
The Problem
Brand Strategy
The Design Concept
Design Concept
Design Concept
Design Concept
Design concept
The Design Challenge
Concept
The Process
Brand Guidelines
Research
The Solution
Video Stills
The Process
Brand Guidelines
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PROJECT SPOTLIGHT
