Niagara Grape & Wine Festival Rebrand
Branding
Information
Celebration, craftsmanship and charm. These three words encompassed the elements of Niagara’s Grape and Wine Festival from my perspective. After conducting research, gathering information, moodboarding, sketching, designing and iterating, the outcome provides a clearly established identity while putting the focus of the event at the forefront—the local food and wine.
The Problem
Brand Strategy
The Design Concept
Design Concept
Design Concept
Design Concept
Design concept
The Design Challenge
Concept
The Process
Brand Guidelines
Research
The Solution
Video Stills
The Process
Brand Guidelines
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